Frequently Asked Questions

Last Updated May 13, 2026

Q: What exactly do you do?

I work with B2B companies where the commercial side of the business — sales, marketing, customer success — has stopped producing the way it should. Sometimes the problem is obvious. More often it’s a combination of things that have accumulated over time without anyone stepping back to look at the whole system. I diagnose what’s actually in the way and fix it. That means getting into the CRM, understanding the sales process, looking at how marketing connects to revenue, and building what needs to be built. Not a deck. Not a list of recommendations. Actual work.

Q: How is this different from hiring a consultant who hands me a strategy and leaves?

That’s the thing I built RevMotiv specifically to avoid. Most outside help produces a diagnosis and a roadmap and then leaves you to execute it with the same team and capacity that produced the problem in the first place. Every engagement I run includes the actual build. I stay until the system works, not until the deliverable is done.

Q: How do I know which engagement is right for me?

It depends on how clearly you’ve already diagnosed the problem. If you know something is wrong but can’t fully name it, the Revenue Diagnostic is the right starting point. It’s a structured assessment that identifies what’s actually broken and gives you a prioritized action plan. If you already know what’s broken and just need someone to fix it, we skip the diagnostic and scope directly to the work. If you’ve been through an initial engagement and want an ongoing partner as you build, that’s the Strategic Retainer. When you reach out, we’ll figure out together which makes sense.

Q: What size companies do you work with?

The right fit isn’t really about size. It’s about where the business is organizationally. The companies I work with have a real sales function, real marketing activity, and revenue that’s harder to predict than it should be. In practice that usually means somewhere between $3M and $50M in revenue, but I’ve worked with companies significantly larger and smaller than that range. If the commercial side of your business has hit a ceiling and you can’t crack it internally, it’s worth a conversation regardless of where you fall on that spectrum.

Q: How long does an engagement take?

The Revenue Diagnostic runs four to six weeks. Focused Engagements are scoped to the specific problem, typically four weeks or more depending on complexity. The Strategic Retainer is ongoing. I’ll give you a clear scope and timeline before anything starts. No open-ended engagements.

Q: What does it cost?

Engagements are scoped and priced based on the specific problem and what it takes to fix it. I don’t publish standard rates because the right answer varies too much by situation. What I can tell you is that the investment is a fraction of what a full-time senior hire would cost, and the work is scoped tightly enough that you know exactly what you’re getting before you commit. Reach out and we’ll have an honest conversation about whether the numbers make sense.

Q: Will I be working with you directly or handed off to someone else?

Directly with me. Every engagement is led by me personally. When a specific situation calls for additional expertise or capacity, I’ll tell you that upfront and bring in the right people. But you won’t be passed to an associate or handed a deliverable from someone you’ve never met.

Q: I’ve tried to fix this before and it didn’t stick. Why would this be different?

Most fixes address one piece of the system without looking at how everything connects. A new CRM doesn’t fix a broken sales process. A sales trainer doesn’t fix misaligned marketing. A better forecast model doesn’t fix bad pipeline data. I start with a diagnosis before building anything, which means I’m fixing the underlying problem rather than treating the most visible symptom. And the engagement doesn’t end when the deliverable is done. It ends when the system works.